With our unique positioning in the industry, we are able to offer distinctive opportunities.
24th May 2024

FOR ALMOST 30 YEARS, we have assisted our clients in exploring and entering new markets. Our marketing and consulting services range from research and strategic planning to sales and distribution of product including assistance in the development of strategic marketing and sales plans. We present our clients with a fast track to new market exploration and entry by compressing time and introducing them to industry decision-makers.

THE PRESIDENTS COUNCIL is the industry’s only organization compromised of retailers, distributors and manufacturers WORLDWIDE.

Council events focus on providing a forum for buyers and sellers to build relationships at the senior management level worldwide. These events complement our consulting and marketing services by providing access to the world’s key DIY and Pro retailers through our strong relationships.

OUR PERSONNEL are knowledgeable and experienced sales and marketing industry veterans in the DIY Home Improvement retailing and manufacturing arena. 

We are dedicated to the Home Improvement Industry and perform as a “team,” which provides clients with in-depth knowledge and understanding of the industry with minimum guidance and direction in the performance of our services. We have long-standing and mutually respectful relationships with Home Improvement industry decision-makers worldwide.

BY COMBINING the retail relationships with an in-depth knowledge of the industry, we provide our clients with efficient and effective market tools resulting in increased market share. 

Beginning with the research phase questions are answered regarding current competitors including assortment, service and support, merchandising program.  Through buyer interviews we identify distribution needs, margins and turns (where possible), purchasing strategy, barriers to entry, packaging issues, language requirements and branding issues. 

OUR UNIQUE APPROACH continues with actively assisting our clients

in the sales and marketing process by carefully selecting target accounts; scheduling sales appointments; and assisting clients with sales presentations.


Here’s what just some of our clients have said

“That’s what The Presidents Council has spent 30 years doing: building these relationships, becoming a respected association and networking group and a real thought-leader in the industry.”

Arman Rousta – Ajustco

“Presidents Council’s access, together with their market knowledge and experience helping suppliers pioneer the North American and European DIY markets make the Presidents Council uniquely capable to assist suppliers secure new retail accounts.”

Trevor McMillian – Caframo

“I  highly recommend both Curt Powell and Steve Powell and the entire team at Presidents Council to anyone who is looking for a skilled organization and team to get a cost efficient introduction to the US and Canadian market.”

Peter Steen Hansen – CAS DK

Why Choose Us?


We have over 30 years experience providing a forum for buyers and sellers to build relationships.


Our young, enthusiastic team is always here to help.


We are proud of our strong, long-standing, senior-level relationships with nearly every major DIY chain retailer in North America, Europe and other key markets.